On December 13th, 2023 marked the Appreciation Dinner and Graduation Ceremony of the New Taipei City Enterprise and Economic Development University for the year. The New Eastbound Alliance (TeaLa) was honored to organize this year's event, collaborating with the New Taipei City Government's initiative. With the help of CEO Edison Chen, Secretary-General Allen Zheng, and their connections, TeaLa meticulously invited outstanding speakers from the political, think tank, academic, and industrial sectors.
Officials: Director Jang-Hwa Leu from the Admission for Digital Industries, Ministry of Digital Affairs; President Felix Yan from the American State Offices Association in Taiwan (ASOA).
Industry Representatives: Secretary General Allen Zheng from the TeaLa; Deputy Director Chen Shumin from Nasdaq; Founder Gabriel Wong from MVGX (Meta Verse Green Exchange); Deputy General Manager Genkong Lee from KPMG Advisory Service Co.; General Manager Xie Zhen-Wei from DNV GL Business Assurance Co., Ltd.; Manager Kyle Lu from SGS.
Education: Professor Morgan M.H. Hsieh, National Chengchi University
Research: Chung-Hua Institution Economic Research -Vice President Wang, Jiann-Chyuan, Taiwan Research Institute-Vice President Su, Han-Pang, Institute for Information Industry-Strategist David Chou, and Commerce Development Research Institute Development-Director Dai, Fan-Chen.
Mr. Yung Lu Hsieh, Chairman of the Asia Pacific Sustainability Alliance (APSA), mentioned during the graduation ceremony that participating in the Net Zero Corporate Sustainability Program was a very rewarding learning experience. Through the course, participants gained an in-depth understanding of the importance of sustainable development and learned how to realize the goal of net-zero carbon emissions in enterprises. Participants look forward to applying what they have learned in real-life scenarios in the future, so that we can work together to build a more environmentally friendly and sustainable future.
Regarding the "Market Development Practical Class," Social Media Director at Canopi (Taiwan) - Zarqarwi Guo, emphasized the profound impact of data and internet technology on business models. The fusion of D2C strategy and social media not only altered the interaction between brands and consumers but also enhanced efficiency. Recognizing data as the foundation for trust flow, the trend toward social economy became inevitable.
President of Yong Teng Biotech, Mr. Ting-Hsien Chung, said that this year's "Digital Marketing and Transformation" course at New Taipei Enterprise and Economic Development University, with its up-to-date curriculum planning, will be of great help to Yong Teng Biotech, which is looking for a new direction in 2023. There are three major gains:
1. Understanding the direction and policy resources of the government's Ministry of Digital Affairs, which provides guidance for the company's future digital transformation.
2. Understanding the commercial application of generative AI such as ChatGpt in recent years, encouraging colleagues to utilize the related technology to enhance the company's digital capabilities.
3. The course introduces the latest cross-border business opportunities, which will be very beneficial to our cross-border e-commerce attempts this year, as we have already started to build up overseas e-commerce channel cooperation.
The strong lineup of instructors for this session provided participating students with the latest trend analysis and shared practical case studies. Such rich educational content assists students in deeply understanding various professional domains, enabling them to gain substantial practical experience during the learning process, thereby laying a solid foundation for their future career development.
The success of TeaLa's hosting of the 2023 New Taipei City Enterprise and Economic Development University is especially thanks to the Economic Development Department of the New Taipei City Government, as well as the enthusiastic participation of the lecturers and trainees, which not only provided enterprises with valuable learning resources, but also prompted them to proactively adapt to the changes of the times and lead their industries to a smart and sustainable future. In the future, TeaLa will continue to organize related courses, and we welcome all those who are interested in joining the program to stay updated on related information and engage in active participation.